21Apr 2018 by MartyStallone

How Chrissy Weems Used The Internet To Start An Empire

News
[caption id="attachment_211" align="aligncenter" width="720"] Chrissy Weems, founder and CEO of Origami Owl.[/caption] Chrissy Weems is one of the most successful women in business of recent years after building an empire around her Origami Owl brand which was established alongside her daughter, Bella. The internet has played a major role in the development of Weems’ business as a tool to connect with direct sales professionals and customers across the world. Humble beginnings In 2010, Chrissy Weems was a mother looking to encourage her 14-year-old daughter Bella to stand on her own two feet by saving her own money for a car. Bella found this a difficult thing to do with the low-paying jobs available in her area for someone her age. Bella would eventually look to the internet for assistance and…
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15Apr 2018 by MartyStallone

How Law Firms Can Use Content Marketing To Get Ahead

Content Marketing, Marketing, SEO
Businesses across different industries have evolved their way of doing business because of advancements in technology and social media platforms, and law firms are no different. In law, acquisition of clients is primarily through referrals, word-of-mouth and in-person networking; but to stack up with the current business landscape content marketing is important for law firms to enable them to increase their client pool. Let us discuss some of the important elements that you can work on to get ahead of your competitors when working on your content marketing and social media plans. Develop a well-designed website Since the digital world is increasingly affecting how businesses run, marketing methods also have to evolve to adapt to the digital space. You can easily increase the visibility of your company to consumers who…
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12Apr 2018 by MartyStallone
Marketing to Millionaires: How to Make it Less Challenging

Marketing to Millionaires: How to Make it Less Challenging

Marketing
Sure, for any commercial company offering goods and services, it makes sense to market to the masses; those who can afford it and will likely buy your product or service. But snagging a millionaire as bycatch from your marketing exploits can't hurt your business. In fact, marketing to a millionaire could be a game-changer for many nascent brands that are eager to prove themselves to their target market and competitors. That being said, marketing to the wealthy part of society can also be nerve-racking and challenging. Most are very demanding and meticulous when it comes to what products/services they consume, invest in, and advertise to their circle of people. To make it less challenging, here are six tips to help you reach millionaires: Study Their Online Habits Unarguably the easiest…
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